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The Downtown Hartselle Business League is a 501c(6) membership based not-for-profit organization that exists to affirm and maintain Historic Downtown Hartselle as the social, cultural, economic, and historical focal point of our community.  They are organized following the four-point approach designed by the Main Street Alabama program.  This approach corresponds with the four forces of real estate value, which are social, political, physical, and economic.
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Historic Downtown Hartselle Dog Parade

The Downtown Hartselle Business League is excited to introduce the first annual Downtown Dog Parade! Through event sponsorship and partnership with local veterinarians, the event will feature a parade of costume-clad pets, as well as prizes, wellness treats, and information provided by local veterinarians. The community will love this “paw-some” new event! Sponsors of the Downtown Dog Parade will benefit from marketing and event promotion through print and digital media, including event signage and social media promotion.
From €276.50

Light Up Downtown: DHBL

Light Up Downtown is a multi-step project, working in conjunction with the city and regulations, and focusing on the initiative of Community Design. String lights will be used around the downtown area, including but not limited to the Sparkman Street block, in community parking lots, and under downtown awnings. Sponsorship benefits include a small plaque, displaying your business name, in areas where string lights will be used.
From €276.50

Main Street Alabama LAB 2023

The Downtown Hartselle Business League Board and Director attend LAB 2023 to engage with other successful community leaders in training and best practice sharing. Main Street Alabama has 32 designated cities across the state as well as 1 aspiring and 38 Network cities. LAB is a time for these communities to come together for workshops on revitalization trends, tools, and best practices from around the country. Training sessions provide take-home-and-put-to-use information from how to do promotions that work, destination retailing, marketing & social media, to economic development & incentives, entrepreneurial growth, business succession, understanding community-initiated development, and learning to manage the changes in your downtown and more. Sponsors for Main Street Alabama LAB will be invited to attend LAB with the Board and Director and will benefit from print and digital promotion.
From €276.50

Main Street Intercity Visit Program: DHBL

The Downtown Hartselle Business League aims to gain knowledge and experience by traveling to two nearby cities who have undergone significant improvements to the downtown’s economic revitalization. A Hartselle delegation of approximately 10 leaders will travel to the selected cities to experience first-hand the best practices and lessons learned from top businesses and public sector leaders. The Intercity Visit Program will include discussions on topics of interest to Hartselle leaders and special events and other venue highlights. Sponsors of this program will be invited to participate in this trip and will also gain business exposure by print and digital promotion for the program.
From €276.50
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